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Branding • Naming • Packaging • Research
BLUEVERT
Spanish cosmetics brand
Challenge
To create the concept, name and visual universe of a cosmetic line for the European and North American market, adding to science the deepest and most ancient nature, marine microalgae, present on the planet for 4.6 billion years.
Idea
Bluevert
"If I saw any further, it was because I was on the shoulders of giants."
We followed Newton's example and asked NASA to show us how these space micro-organisms were seen.
They not only saw each other, but also demonstrated the state of water and life on the planet.
Result
For a new way of making cosmetics, a new way of creating packaging . All packaging is based on NASA images, provided to GMA exclusively for this purpose.
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