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Branding • Naming • Packaging • Research

BLUEVERT

Spanish cosmetics brand

Challenge

To create the concept, name and visual universe of a cosmetic line for the European and North American market, adding to science the deepest and most ancient nature, marine microalgae, present on the planet for 4.6 billion years.

Idea

Bluevert

"If I saw any further, it was because I was on the shoulders of giants."

 

We followed Newton's example and asked NASA to show us how these space micro-organisms were seen.

They not only saw each other, but also demonstrated the state of water and life on the planet.

Result

For a new way of making cosmetics, a new way of creating packaging . All packaging is based on NASA images, provided to GMA exclusively for this purpose.

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